🤖

AI 投资建议

置信度: 高
⚠️ 谨慎进入

Market is attractive but crowded; Doji shows classic signs of product-market fit failure with negative growth and no monetization. Better opportunities exist in adjacent niches with clearer differentiation.

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财务表现

MRR$0
30天增长-23.5%
🌱 早期阶段
🏗️

可构建性

38
较难复制

Doji Natural Products

最佳天然除臭剂

💪 健康健身🔗 访问官网 ↗𝕏 @mattkilmer
🔗访问官网0🔍看类似产品
🤖AI 深度分析

Free natural deodorant with -23.5% monthly growth, struggling to monetize despite social proof.

📊
市场规模Large(>$1B) - natural deodorant market projected to reach $3.5B by 2027
📈
发展阶段Pre-PMF
⏱️
开发周期2-3 months for formulation, packaging, and basic e-commerce
💼
商业模式Other
🏰护城河

None - basic product with no proprietary technology, brand, or network effects

⚔️主要竞品
Native ($12-14), Schmidt's ($8-10), Lume ($14-16), Each & Every ($14)
👥目标用户是谁
  • Health-conscious consumers seeking natural personal care alternatives, primarily women aged 25-45
  • Eco-conscious millennials/Gen Z avoiding aluminum-based deodorants
💡机会
  • No subscription model
  • No clear ingredient differentiation
  • Limited product line
  • No educational content
  • No community building
🎯差异化方向
  • Transparent ingredient sourcing
  • Customizable scents
  • Plastic-free packaging
  • Clinical efficacy testing
  • Subscription with auto-refill
📣增长渠道
Instagram organicWord-of-mouth via testimonials
🚀传播潜力

Low - personal care products have limited organic sharing; requires paid acquisition or strong community

⚠️风险
  • Highly competitive market with established brands
  • Regulatory compliance for cosmetics
  • Supply chain for natural ingredients
  • Customer acquisition costs likely high
  • Low barriers to entry
💰定价参考
free
🚀怎么做一个类似的
复杂度
3/10
预估成本

$15,000-25,000 for formulation, inventory, and basic e-commerce setup

核心功能
  • Natural ingredient formulation
  • E-commerce checkout
  • Subscription management
  • Product information pages
  • Customer review system
推荐技术栈
Shopify for e-commerceKlaviyo for emailRecharge for subscriptionsSimple analytics
MVP 范围

Skip: Advanced analytics, Mobile app, Custom formulation tool, Wholesale portal

🔍SEO 关键词
natural deodorantaluminum free deodorantbest natural deodorantclean beauty deodorantorganic deodorant
收入趋势
🤖 AI 收益洞察
📉趋势下跌 (0.0%)
💰日均收入$0
📊稳定性低
💡收益下滑，建议排查原因
日收入2025-11-04 → 2026-01-15
$97$64$31-$22025-11-042025-12-162026-01-15收入▲ $87▼ $8
小时收入12-25 05:00 → 01-15 05:00
$62$43$24$412-25 05:0001-06 21:0001-15 05:00收入▲ $57▼ $10
技术栈
🛠️技术栈
⚛️前端
Tailwind CSSBootstrap
☁️部署
Cloudflare
💳支付
PayPal
📊数据分析
Google AnalyticsHotjar
市场洞察
✨有问题？问 AI
📊流量数据
👥
月访问量
145+16.00%
📈
跳出率
50.30%
⏱️
平均停留
00:00:00
📄
页面/访问
1.01
📅
域名年龄
6.22 years
🔄 流量来源
direct42.1%
search33.2%
referrals12.9%
social10.0%
paidReferrals1.7%
🌍 主要地区
United States
100.0%
🔑 热门关键词
Keyword流量搜索量CPC
doji natural products160170$0.00
🌐 域名信息
域名年龄6.22 years
创建日期2019-10-7
过期日期2027-10-7
注册商GoDaddy.com, LLC
📊同类对比
MRR$0
Top 100%
总收入$52,283
Top -19%
30天涨幅-23.5%
Top 100%
粉丝625
Top 29%
同类水平
health-fitness
平均月收入$414
平均涨幅+76.5%
同类产品数23
💰市场验证
📈增长动能
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