🤖

AI Verdict

Confidence: High
⚠️ High Risk

Market is crowded with better-funded competitors, Southern East shows weak traction ($101 MRR after acquiring customers), and invoice software has low differentiation potential without significant innovation.

💰

Financials

MRR$101
30d Growth0.0%
🌱 Early Stage
🏗️

Buildability

45
Challenging

Southern East Inc.

创建专业发票,跟踪付款,轻松管理财务。非常适合自由职业者和小型企业。

🤖AI Deep Dive

Fintech invoice tool with $101 MRR, 5 customers, competing against energy giants in crowded market.

📊
Market SizeLarge(>$1B) - invoice automation market estimated at $4B+ globally
📈
Growth StagePre-PMF
⏱️
Build Time8-12 weeks for core invoicing features
💼
Business ModelSaaS
🏰Competitive Moat

None - basic features, no network effects, weak brand, commodity tech stack

⚔️Main Competitors
FreshBooksQuickBooksWaveZoho InvoiceInvoice Ninja
👥Who's it for
  • Freelancers and small businesses needing invoice automation (1-10 employees)
  • Micro-businesses transitioning from manual spreadsheets
💡Market Opportunities
  • No clear pricing transparency
  • Missing integrations (accounting software, CRM)
  • No mobile experience
  • Lack of automation features
🎯Differentiation Ideas
  • AI-powered invoice generation
  • Industry-specific templates
  • Integrated expense tracking
  • Predictive cash flow analytics
📣Growth Channels
Direct outreach (inferred from pricing)Word of mouth (5 customers)
🚀Viral Potential

Low - invoice tools have low natural virality, require sales/marketing investment

⚠️Risk Factors
  • Heavy competition from established players (QuickBooks dominates)
  • Low switching costs for customers
  • Regulatory compliance (tax, data privacy)
  • Price sensitivity in SMB market
💰Pricing Reference
$150$750.00$12,500.00$245.99$4,000.00$1,200.00$950.00$12,500$750$950$1,200$4,000$4.99/mo$9.99/mo$19.99/mo$0freeFreeFree PlanMoney-Back Guarantee
🚀How to Build Something Similar
Complexity
4/10
Estimated Cost

$15k-$30k for MVP (1-2 developers for 3 months)

Key Features
  • Invoice creation/templates
  • Client management
  • Payment tracking
  • Basic reporting
  • Payment gateway integration
Suggested Stack
Next.js/React frontendNode.js/Python backendPostgreSQL databaseStripe/PayPal integration
MVP 范围

Skip: Advanced analytics, Multi-currency support, Mobile app, API integrations

🔍SEO Keywords
free invoice generatorsmall business invoicing softwarefreelancer invoice templateonline invoice makerinvoice tracking software
Revenue Trends
🤖 AI Revenue Insights
➡️TrendFlat (0.0%)
💰Avg daily revenue$0
📊StabilityLow
💡Revenue is relatively stable—keep an eye on it
Daily Revenue2025-12-14 → 2026-01-17
$112$71$29-$122025-12-142025-12-292026-01-17Revenue$100$0
Hourly Revenue12-27 02:00 → 01-17 15:00
$112$71$29-$1202:0013:0007:0015:00Revenue$100$0
Tech Stack
🛠️Tech Stack
⚛️Frontend
Next.js
☁️Hosting
VercelCloudflare
📊Analytics
Google Analytics
Market Insights
Ask AI
📊Traffic Data
👥
Monthly Visits
1.92K+1609.82%
🌍
Global Rank
#8,670,422
📈
Bounce Rate
50.06%
⏱️
Avg. Duration
00:00:00
📄
Pages/Visit
1.03
🌍 Top Regions
United States
54.1%
India
45.9%
🔑 Top Keywords
KeywordTrafficVolumeCPC
restaurant bill generator10660$0.21
online receipt maker0760$4.47
free receipt maker0700$4.90
create a receipt0560$4.50
example of contractor quote0330$0.00
🌐 Domain Info
Created2025-3-20
Expires2026-3-20
RegistrarNameCheap, Inc.
DNS Servers
COBY.NS.CLOUDFLARE.COMDEB.NS.CLOUDFLARE.COM
📊How It Compares
MRR$101
Top -68%
Total Revenue$110
Top 38%
30d Growth0.0%
Top 100%
Followers1,261
Top 21%
Category Average
fintech
Avg MRR$760
Avg Growth+37.4%
Products in Category37
💎How does it make money?
📈Is it growing?
⚙️How hard to build?
Southern East Inc. · MRR $101 | ShipByData