AI Verdict
Confidence: HighMarket is oversaturated with better-funded competitors; Onepost's minimal traction after launch suggests poor product-market fit. Better opportunities exist in niche social media tools or regional markets with less competition.
Financials
Buildability
Onepost
Onepost is a SaaS software for managing and publishing on social networks. It allows users (individuals, creators, and businesses) to schedule, publish, and analyze their content across multiple platforms from a single interface. The service operates on a monthly or annual subscription basis, with different pricing tiers based on the chosen features.
French social media management SaaS with €106 MRR, competing against giants like Hootsuite in a crowded market.
None currently - no network effects, limited data advantage, basic tech stack
- French-speaking individuals, creators, and small businesses needing multi-platform social media scheduling
- European SMBs looking for affordable social media tools
- Limited AI features in current offering
- No content generation capabilities
- Weak analytics compared to competitors
- No influencer discovery tools
- AI-powered content creation for French audience
- TikTok-first scheduling tools
- Integration with French e-commerce platforms
- Focus on video content optimization
Low - Social media tools typically have low virality; growth relies on SEO, partnerships, and paid acquisition
- Highly competitive market with established players
- Low barrier to entry means constant new competitors
- Platform API changes can break core functionality
- Limited funding for marketing in crowded space
$15,000-$30,000 for MVP with 1-2 developers over 3-4 months
- Multi-platform social media scheduling
- Content calendar
- Basic analytics dashboard
- Team collaboration tools
- Media library
Skip: Advanced AI content generation, Competitor analysis, White-label reporting, Enterprise SSO