AI Verdict
Confidence: MediumThe market is large ($43B+ calendar market) with clear user demand (15k monthly searches), but current implementation shows weak monetization. Opportunity exists to build a more comprehensive calendar customization tool with better monetization strategy and expanded features.
Financials
Buildability
Add More Colors to Calendar
Google Chrome Extension that expands google calendar's customization capabilities. Allows users to add custom hex colors to calendar events on personal and business calendars. Doing 0 marketing currently and grew to over 6,000 users in the last year all from organic webstore traffic. Collected over 8,000 emails from signups where they opt in, so would be newsletter ready. Ranks #2 for the search term "Add More Colors to Google Calendar", current search volume is 15k per month. Open to offers
Chrome extension adding custom colors to Google Calendar with $500 MRR, 4.6% monthly growth, 6k users organically.
Weak - Chrome Web Store ranking (#2 for target keyword) and 6,000+ user base provide some distribution advantage, but easily replicable functionality
- Power Google Calendar users (professionals, students, project managers) who need visual organization through color coding for time management
- Teams and businesses using Google Workspace who need consistent color schemes across calendars
- No team/organization features
- Limited to Chrome only
- Basic color customization only
- No integration with project management tools
- AI-powered color suggestions based on event type
- Team color management with permissions
- Cross-platform support (Firefox, Edge, mobile)
- Integration with productivity tools (Notion, Asana, Trello)
Medium - Calendar customization is visible to others in shared calendars, but requires active sharing to drive awareness
- Google could add similar features natively to Calendar
- Low barrier to entry for competitors
- Chrome Web Store policy changes
- Limited monetization potential in current form
- Dependency on Google Calendar API stability
$10k-$25k for MVP (1-2 developers for 2 months)
- Chrome extension that injects custom CSS into Google Calendar
- Color picker interface for event customization
- Color scheme saving/presets
- Basic settings sync across devices
Skip: Team collaboration features, Advanced analytics, Mobile app versions, Integration with other calendar services
